Consumers Want Smaller Payments for Smartphones, Then Ownership NEW YORK, Oct. 02, 2015 (GLOBE NEWSWIRE) -- ITG Telecom Market Research today released its monthly ITG Equipment Installation Plan Report (EIP Report). This report tracks the adoption of each telecom data carrierâs purchase offerings by program for each model sold. The research reveals consumer behavior and preference relative to options provided for buying or upgrading their smartphones. AT&T provided the first option for alternative financing; offering âtermâ versus âspeed to upgradeâ. Beginning in December 2013, the AT&T Next Plan provided a choice of upgrading in 12 months and paying off the handset in 18 months ...
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